Geico Motorcycle Commercial Build Me Up Buttercup
Geico's Build Me Up Buttercup motorcycle commercial has become a viral sensation in the United States. The commercial features a catchy tune, a group of bikers, and a surprise ending that has left viewers amused and entertained. In this article, we will take a closer look at the commercial and explore why it has become so popular.
The Commercial
The commercial begins with a group of bikers driving down a deserted highway. As they ride, the song "Build Me Up Buttercup" by The Foundations starts to play. The bikers start to sing along, and the camera pans to show each of their faces as they belt out the lyrics.
As the song reaches its chorus, the bikers start to do a synchronized dance, complete with hand gestures and head nods. This continues for a few seconds before the commercial cuts to a shot of a lone biker riding down the highway.
Just as the viewer thinks the commercial is over, the lone biker pulls up next to a car at a stop light. The driver of the car rolls down their window, and to everyone's surprise, it's the lead singer of The Foundations. He looks at the biker and says, "You're not sticking around for this, are you?" The biker replies, "Nope, I'm out of here," and speeds off as the car and the rest of the bikers continue to dance and sing along to the song.
Overall, the commercial is a fun and lighthearted take on the typical motorcycle advertisement. It showcases the camaraderie and sense of community that many bikers feel, while also incorporating a classic song that has been loved for generations.
The Song
"Build Me Up Buttercup" was originally released by The Foundations in 1968. The song has since become a classic, with its upbeat tempo and catchy chorus. The song has been featured in numerous movies and television shows over the years, and has been covered by countless artists.
Geico's use of the song in their commercial is a nod to its enduring popularity and its ability to bring people together. The song's lyrics, which are about a man begging his girlfriend to stop playing games with his heart, also tie in nicely with Geico's message of providing reliable insurance coverage.
The Reaction
Since its release, the Geico motorcycle commercial has generated a lot of buzz on social media. Many viewers have praised the commercial for its humor and its ability to bring a smile to their face.
Some viewers have even gone so far as to recreate the dance from the commercial and post their own videos online. This has led to a viral trend, with people all over the country joining in on the fun.
The commercial has also been praised for its diversity. The group of bikers featured in the commercial is made up of people of different ages, races, and genders. This reflects the real-life biker community, which is known for its inclusivity and acceptance of people from all walks of life.
The Message
At its core, the Geico motorcycle commercial is about more than just insurance. It's about coming together as a community and finding joy in the little things. The commercial shows that even in tough times, there is always something to smile about.
Geico's message of providing reliable insurance coverage is also an important one. As bikers know all too well, accidents can happen at any time. Having the right insurance coverage can provide peace of mind and ensure that bikers are protected in the event of an accident.
Conclusion
The Geico motorcycle commercial Build Me Up Buttercup is a fun and lighthearted take on the typical motorcycle advertisement. Its catchy tune, diverse cast, and surprise ending have made it a viral sensation in the United States. The commercial's message of finding joy in the little things and providing reliable insurance coverage is an important one, and it has resonated with viewers across the country.